About the author

Giovanni di Girolamo

A proud UNISG alumnus, he founded “Studio Blushu”, a food communication and branding consulting agency, in 2020, following his previous work as an interior designer. His side project “BBQ da Blushu” is a fresh and more conscious look at the BBQ world.

Craft
Origins

Wine, Breakfast & Splatter

Meat, wine, and a splash of blood. In Abruzzo, killing the pig is not just a rural chore but a winter ritual of grit, laughter, and community. From sunrise slaughter to a Montepulciano-soaked lunch, this is how tradition gets cooked

If your brain is filled with obscure food facts, historical bites, and culinary debates, welcome home.